Guest post by Scott Cashman, chief administrative officer of Cape Coral Hospital, part of the Lee Memorial Health System in southwest Florida, and Nancy Travis, the hospital's director of...
While the nuances of online marketing can be complicated and sometimes require outside expertise, practices can correct many common mistakes themselves.
The use of social media among U.S. hospitals is greater than previously thought, although the impact it has on patients and populations remains unknown, according to new research published in the Journal of Medical Internet Research.
Many nurse practitioners and physician assistants believe social media use has helped their careers, according to a new survey by The Clinical Advisor.
Following in the footsteps of tech companies like Apple and Google, Facebook has also set its sights on healthcare.
It's no secret that people take to social media when they have a complaint. It's been said many times that brands need to be in social media, because even if the brand isn't out there, people can still mention it, in both good and bad ways. Hospitals are no exception to this rule.
Connected health holds the potential to improve patient care experiences and, subsequently, quality of life, according to Joseph Kvedar, founder and director of Partners HealthCare's Center for Connected Health in Boston.
From Facebook to the doctor's office, our information is continually being collected and analyzed. Now the question lies in what data should be accessible, and by whom.
This week FierceHealthcare covered a story that struck a nerve with readers, raising questions about social media use, HIPAA, the bias shown to doctors versus nurses and firing practices at hospitals. In case you missed it, an emergency room (ER) nurse in New York w as fired after posting a photo of an empty trauma room after clinicians saved the life of a man hit by a subway train.
The firing of a New York City nurse for her social media use has reaffirmed the hazards of healthcare workers bringing their work online, according to ABC News.