Tag:
drug advertising
Latest Headlines
Latest Headlines
9% more patients skimping on healthcare
With economists claiming that the U.S. recession ended more than two years ago, one might expect that the trend of consumers cutting back on healthcare would begin to reverse. Despite recent reports
DTC pharma ads could raise Medicaid costs
In recent times, a vocal bloc of critics have been working to reduce the volume of direct-to-consumer advertisements placed by pharmaceutical companies or even eliminate such ads altogether. The
Study: Direct-to-consumer drug ads can be misleading
Drugmakers have taken a lot of flack over direct-to-consumer drug advertising, but to date, Congress hasn't imposed any major limitations on the practice. Critics have argued that such ads encourage
Drugmakers agree to six-month DTC delay
Under fire over direct-to-consumer ads, which some Congressional legislators contend are misleading to consumers, pharmaceutical companies have agreed to voluntarily wait six months after drugs are
